Any startup can use visionary storytelling to clearly articulate its mission to the market and attract talent. But there's a lot of bullshit advice about finding your company's vision.

Don't turn your company and its people into something that it's not just because it sounds good on paper. There's a lot of purpose-babble out there just because your marketing team has a bad conscience.

Join us for this 60-minute masterclass where Startup Brand Consultant Victoria Gassmann will teach you how to define a company vision that helps as a guiding light for your startup. What you will walk away with: 

  • How a bold vision attracts talent and capital
  • How to stay away from green-, white-, pinkwashing
  • How to use your vision for your leadership

Register now to receive the zoom link and the recording

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This event is part of a Phoenix Brand Consultancy event series for startups. Level up your brand strategy to answer the questions investors pose to entrepreneurs during pitches. Lay a solid strategic foundation to inform your decisions and grow your business to success.

The Phoenix Brand Consultancy® helps startup founders attract customers and funding. Our tools are razor-sharp positioning and memorable branding.